Marketing Marketing

Communications with an analytics mindset

Our team of marketing experts leverage full-cycle marketing services to turn your customers into your fans.

Marketing Services

Growth Strategy

We start to ideate, implement, and evaluate cross-functional decisions to enable your business to achieve more with a well-defined growth strategy. And yes – the results are tied to revenue.

 

  • Go-to-market strategy
  • Audience segmentation & persona building
  • Content strategy
  • Communications strategy
  • Product strategy

Branding

Whether you’re refreshing a legacy product or bringing a new one to market – we use positioning, UX research, and graphic design to build a custom growth formula for it.

 

  • Market & competitive research
  • Internal & external interviews
  • Quantitative analysis
  • Identity & positioning
  • Brand guidelines development

Content Creation

We connect audiences with your company through catchy visuals and reliable thought-leadership marketing channels. The process of creating, scheduling, and analyzing content is led by experts.

 

  • Copywriting
  • Proofreading
  • UI Design
  • UX Research
  • Animation
  • Illustration
  • Video Production

Digital Marketing

Our partnership begins with tailored research. With the help of our data science department, we make sense of web analytics to better understand your challenges. Then, a data-driven strategy lights the way.

 

  • Data and analytics
  • Marketing automation
  • CMS implementation & management 
  • Application development & integrations

Acquisition Marketing

We translate your vision and strategy into insight-backed marketing campaigns and establish the lead generation process according to your operations.

 

  • Lead & conversion rate optimization of the website
  • Landing page & lead management creation
  • Webinar creation
  • Sales enablement / Buyer journey content
  • Email marketing
  • Affiliate marketing

Social Media Marketing

Through data-backed planning, we help you establish long-term relationships with your customers. Facebook, Instagram, LinkedIn, and Twitter – every channel starts working for your reputation and growth.

 

  • Content creation & channel management
  • Influencer strategy
  • User-driven strategy
  • A/B testing
  • Budget optimization

Search Engine Marketing

Probably the best speed-to-market approach to expand visibility for your brand or product and be one step ahead of your competitors. High-quality traffic and data science work magic.

 

  • SEO
  • PPC (search & display) & keyword analysis
  • Campaign management & optimization
  • Native advertising

How It Works

Discovery

Discovery

We partner with you to uncover your true needs. Do you have assumptions that need to be validated in the market? Do you already understand your audience and want some strong creative output to speak to their needs? Not sure what you need at this point? Our experts will work with you to identify your business goals and address them with the right strategies.

Collaboration

Collaboration

Together, we’ll develop marketing solutions built with the right messaging, visuals, and platforms to meet your goals. We help you develop strategies across marketing verticals that scale with your business.

Measurement

Measurement

While we love creativity, we really love data. We believe every marketing initiative should have measurable metrics of success that ladder into your larger business goals. We don’t stop at deployment but rather focus on a test-and-learn approach that allows us to refine your marketing throughout your life-cycle.

Why Us

Our integrated marketing team is full of curious minds ready to help you solve your next opportunity. Whether it’s creative services, marketing operations, or channel planning - we have you covered.

Nicole Hale

Head of Marketing Services

As the Head of Marketing Services at Newfire Global Partners, Nicole asks a lot of questions to help our partners transform their answers into a blueprint for market disruption. She leads a team of multidisciplinary experts across the integrated marketing domain and never settles until outcomes exceed expectations.

With 15+ years working from the ground up in Marketing, Nicole knows what it takes to build and scale a business. She has partnered with a range of organizations, from mission-based startups to Fortune 500 titans, and believes marketing principles can translate across any organization so long as a sound strategy is in place. She has worked with brands like Disney, Amazon, ADT, New Balance, and Blue Cross Blue Shield to name a few. Her most recent industry focus has landed in Healthcare and Technology as she’s eager to help make lasting change in the world.

Meet Some of Our Team Members

Andrii

Andrii

Content Manager

Anton

Anton

Marketing Automation & Email Manager

Jenny

Jenny

Event Manager

Borys

Borys

Web Developer

Taras

Taras

Marketing Designer

Marta

Marta

UI/UX Designer

Oleksandr

Oleksandr

Social Media & Advertising Manager

Customer Success

Digi International (NASDAQ:DGII)

Digi International (NASDAQ:DGII)

“Newfire has proven to be a true partner who is committed to client success. They bring both technical expertise and business understanding.”

Kevin Riley

President of IoT Solutions

Buoy Health

Buoy Health

“The world is changing quickly and so is Buoy Health. Newfire is a partner who really understands our product and became part of our team. This has been the best engagement of my career.”

Greg Joondeph-Breidbart

Senior VP of Engineering

PrismHR

PrismHR

“In today’s dynamic business world, we require partners that we trust and can respond to our needs. The team at Newfire has consistently shown a deep-rooted commitment to our shared success and values.”

Gary Noke

Chief Executive Officer

AceUp

AceUp

“We have felt completely supported by Newfire during all aspects of our relationship – from the initial onboarding to our talent acquisition and ongoing retention. Their transparent communications and fine-tuned operations have allowed us to gain highly-skilled engineers and testers, and ultimately high-quality output for our customers.”

Rohit Begani

Chief Technology Officer

Let’s find out if we’re a good fit

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